Your store: 

Featured

Best Seller

New Arrivals


  1. Bluey™ Wood Puzzles 5-Count

  2. Imagine ink® Magic ink Pictures Mess-Free Coloring Book - Bluey

  3. Bluey™ Story Starter Pack Figure

  4. Bluey™ 24-Piece Puzzle

  5. Bluey™ Sticker Playset With 35+ Repositionable Stickers

  6. Bluey™ Kid-Safe Headphones With Mic

  7. Bluey™ Lunch Bag

  8. Kid's Bluey™ & Bingo Graphic Tee

  9. Bluey™ Slimygloop® Mix 'Ems Scented Slime Set
Here comes your favorite Blue Heeler family! Shop our collection of adorable Bluey merchandise at Five Below—perfect for fans of all ages. From cuddly Bluey plushies and figures to Bluey coloring sheets and more, we have everything you need to bring a piece of Bluey’s world into your own. Whether you're looking for gifts or adding to your own collection, explore our Bluey merch today and unleash the fun. 

Bluey Merch FAQs

What’s the premise of Bluey?
Bluey follows the heartwarming adventures of a lovable Blue Heeler puppy named Bluey and her friends and family. Filled with humor, creativity, and life lessons, each episode celebrates the joy of childhood and the importance of family bonds. While Bluey is a show for children, many adults find it very relatable.

Are Bluey toys suitable for all ages?
Yes, Bluey toys are designed to be enjoyed by fans of all ages! Whether you're a young fan eager to recreate Bluey's adventures or an adult collector looking to add to your collection, our Bluey merchandise offers something for everyone.

What types of Bluey merch does Five Below carry?
At Five Below, you'll find a diverse selection of Bluey merchandise. While Bluey plushies and toys steal the spotlight, we also stock Bluey t-shirts, coloring sheets, and stickers. We even have Bluey Squishmallowsthat combine the iconic look of Bluey with the ultra-soft texture of Squishmallows.
Check out our collection of kids’ graphic tees, featuring beloved characters like SpongeBob, Hello Kitty, Stitch, and many more! Plus, don't miss our lineup of character backpacks and school lunch boxes.

Are Five Below’s Bluey products made with eco-friendly materials?
While we prioritize offering high-quality and affordable merchandise, our Bluey products may vary in terms of materials. However, we are committed to exploring eco-friendly options whenever possible. If you have specific questions about the materials used in our Bluey merch and toys, please don’t hesitate to reach out!