Your store: 

Your Choices

Updating Your Personal Information

You may correct or update Personal Information you have submitted to us by contacting us at We will make a good faith effort to make the changes in Five Below’s active databases as soon as practicable.

Mobile App

You may be able to enable or disable certain permissions and features by adjusting the permissions in your device. For example, you can opt out of push notifications or of sharing your location information by adjusting your mobile device settings. Changing your permission settings may affect your ability to access or use certain features of our App.

If you no longer want to provide us information through our App, you may uninstall the App from your device(s). Note that deleting our App will not delete your user account or any Personal Information we previously collected, nor does it affect our collection of your Personal Information elsewhere (for example, on our website).

Disabling Tracking Technologies

Commercial browser settings may allow you to disable, remove, or block certain Tracking Technologies. Browsers offer different features and options, so you will need to set them separately. Please be aware that if you disable or remove Tracking Technologies some parts of our Service may not work and, when you revisit the Service, your ability to limit browser-based Tracking Technologies will be subject to your browser settings and limitations at the time of your visit to the Service. Some other companies also may offer you choices regarding their Tracking Technologies. Five Below is not responsible for the completeness or accuracy of these options.

Analytics Services and Interest-Based Ads

Five Below may use Google Analytics or other chosen Partners for analytics services. We have implemented Google Analytics Advertising Features, such as advertising reporting and personalization. We and our Partners may use first-party cookies or identifiers as well as third-party cookies or identifiers to analyze how our visitors use our Service and to understand user behaviors or preferences. For example, we may use information about how visitors search for and find products to better organize and present product offerings in our storefront. We leverage these analytics to obtain aggregate data about Service traffic and interactions, identify trends, and obtain statistics so that we can improve our Service.

For more information about how Google Analytics uses the data it collects, visit To opt out of Google Analytics cookies, visit or download the Google Analytics Opt-Out Browser Add-On. To find out more about how third-party analytics services manage the privacy of information in conjunction with delivering Interest-Based Ads online and how to opt out of information collection by these networks, visit and

Advertising cookies collect information to help better tailor ads to your interests. Refusing these cookies does not result in you seeing no ads but will likely result in you seeing advertising that may be less interesting to you. You may choose whether to receive certain Interest-Based Ads by submitting opt-outs. Some of our Partners that perform advertising-related services may participate in the Digital Advertising Alliance’s (DAA) Self-Regulatory Program for Online Behavioral Advertising. To learn more about DAA and how you can exercise certain choices regarding Interest-Based Ads, visit and Some of these companies may also be members of the Network Advertising Initiative (NAI). To learn more about the NAI and opt-out choices for their members, see We are not a member of the DAA or NAI and are not responsible for the effectiveness of any opt-out choices or programs, the accuracy of any statements regarding how the opt-outs work, or how others manage their opt-out processes.

In addition, we may serve ads that are targeted to reach users on other services who are also identified as users of our Service. This is done by matching common factors between our databases and the databases of Unaffiliated Services. We are not responsible for the practices of these Unaffiliated Services or for their failure to comply with opt-out instructions or to provide us with notice of your opt-out choices made using their services.


You may opt out of receiving promotional emails from us at any time by clicking on the unsubscribe link in our emails or by sending an email to us here with the word UNSUBSCRIBE in the subject field of the email. Please note that your opt-out is limited to the email address used and will not affect subsequent subscriptions or non-promotional communications, such as administrative and service announcements or information about your purchases.